Summit Digital

About

Hi! I'm Erik

Digital Growth Specialist

A lifelong passion for the internet and technology sparked my interest in digital marketing. From filming adventures to editing videos on my desktop, I discovered how visual content and online platforms can transform how people connect with brands – a passion that continues to drive my work today.

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Education

I earned my Bachelor of Commerce in Marketing from the Alberta School of Business at the University of Alberta, where I developed a strong foundation in digital strategy, consumer behavior, and brand development. My studies combined analytical marketing principles with hands‑on creative projects, shaping the approach I use today to help businesses grow their online presence.

Experience

I’ve built and managed multiple Shopify eCommerce stores, driving traffic through Google Search Ads, Meta Ads, and Instagram influencer campaigns. Beyond eCommerce, I’ve supported several local businesses with digital strategy – improving their online presence, refining their messaging, and helping them reach customers more effectively.

 

My work also includes projects with the Strathcona Community Hospital Foundation, where I modernized their website with updated facility imagery, introduced accessible online donation gateways, ran seasonal Meta campaigns, and launched their first‑ever online silent auction for their annual golf tournament.

 

Across every project, I focus on combining strong visuals, clear storytelling, and data‑driven marketing to help businesses grow with confidence.

Web designer drafting web templates and web page layouts using a professional software, collage and paper cut composition

Checkout my Services